Wheeler Motor Company is a locally owned and operated family business, that has grown to be one of Canterbury's largest use car dealerships. WMC prides itself on being a friendly and trustworthy dealership that values not only it's customers but the community. The Brief: To tell the brand story from it's humble beginning in 2004, including how it expanded to improve its services for it's customers. I was also responsible for writing the narrative script. Bringing awareness to it's associated businesses and it's 'Preferred Dealership' status awarded by the Automobile Association was an important element of the project.